Brand Design / Web Designer / Web Master
Adobe Creative Suite · Indesign · Printing · Adobe Express
I approach branding as a system where strategy, visual language, and experience work together. Over the past four+ years, I’ve taught a professional branding course focused on UX research, strategy, and identity systems, mentoring students whose work has won national competitions and recognition. Alongside teaching, I’ve taken on selective branding projects for clients like Career Recovery, helping organizations develop clear, adaptable, and human-centered brand identities that help highlight their 80 years of service to downtown Houston and representing communities in need through Housing and Career First models.
Logo Systems
This project illustrates the value of logo systems and how approaching a brand from multiple touchpoints can enrich the overall experience. What began as a design commission for Career Recovery & Resource’s 2025 gala evolved beyond its original scope; the visual identity was ultimately adopted as the organization’s official logo and has since been integrated across its marketing materials.
Examples of the Brand in Action
- Facebook Post
https://www.facebook.com/photo - Facebook Ad
https://www.facebook.com/careerandrecovery/photos - Youtube
https://www.youtube.com/watch?v=yOk_hILlfmY
